The Epic Games Store has seen a strong increase in user numbers over the past six years, reaching an impressive total of 295 million users. However, third-party revenue has not grown at the same pace.
It’s a negligible cost. Evidenced by the fact that despite a significant number of “new users” just collecting the free games and not spending any money, EGS continues to give away free games.
Clearly padding the number of users is worth it to them more than the ‘cost’ of those users claiming a free license on their account. Otherwise they would stop doing it.
It’s a negligible cost. Evidenced by the fact that despite a significant number of “new users” just collecting the free games and not spending any money, EGS continues to give away free games.
Clearly padding the number of users is worth it to them more than the ‘cost’ of those users claiming a free license on their account. Otherwise they would stop doing it.